Business Scene for the week of 3/27/18

PLUG INTO SAVINGS
As part of LMUD’s commitment to helping their customers with wise energy use, they are happy to announce “Plug into Savings-2.0.”

This energy audit is being offered free of charge to LMUD customers, along with free LEDs, high performance showerheads, advanced SmartPower strips and Embertec PC+ devices.

The program is first come, first served and is limited to 250 households. For more information, or to download the Plug into Savings application, visit their website at lmud.org/plug-into-savings-2-0/. Keep an eye out for upcoming ads in the Lassen County Times for more LMUD happenings.

“WELCOME HOME VIETNAM VETERANS DAY”
The Veterans of Foreign Wars, Williams Davidson, Post 2381 will be hosting its third annual “Welcome Home Vietnam Veterans Day”.

The ceremony will start upstairs at 10 a.m. at the Veterans Memorial Building on Main Street in Susanville. Post 2381 will be providing a free lunch to the community downstairs at noon, where they will also be conducting a drawing. The ceremony is open to the public.

For more information, call Delmer Brown at 249-6037.

MORE GARDEN WORKSHOPS FOR SPRING
Melissa McCoy at Every Bloomin Thing is having her second series of spring workshops. She will be having two classes on March 31, the first will begin at 10 a.m. It is free and is titled “It’s Thyme to Turnip the Beet!” part III.

The second class that day will begin at 2 p.m. and is titled “Terrariums to Brighten Your Home.” This class does have a fee and that covers your terrariums, fillers, moss, plants and décor. The last class is 10 a.m. April 21. It is a free class and it’s title is ”Earth Day Orchards.” This class will give you tips on selecting, transplanting, pollination, fertilizing, thinning and pruning your home orchard.

McCoy’s staff is ready to help you with any of your gardening questions. See her ad in this week’s paper for more details.

SPRING TRAINING CLASSES
Jackie Earnshaw, owner of SitSpot Dog Training, would like everyone to know she has a variety of training classes for spring. Classes start Saturday, April 7. For more information, call 257-3161.

EASTER SUNDAY SERVICES
Janesville Community Churches will be holding an Easter Sunrise Service on Sunday, April 1 at 6:30 a.m. There will be a breakfast to follow. There will also be a resurrection service at 10:30 a.m., with a children’s Easter egg hunt to follow. Services will be held at the Honey Lake Valley Assembly of God Church located on County Road A-3, between Sears and Sunnyside roads. For more information, call 253-3222 or see their ad in this week’s paper.

MARKETING THAT STILL MAKES SENSE
It’s been some time since I’ve mentioned some of the many services our advertising and marketing departments offer here at the Lassen County Times along with our parent company, Feather Publishing County, that also publishes our sister newspapers in Plumas County. With more than 100 years of combined experience in marketing as well as in advertising layout and design, our team can effectively create solid advertising campaigns that consistently bring proven results for both businesses and professionals.

Print advertising in our newspapers and niche publications here and in neighboring Plumas County has more than survived the test of time, as exemplified by Quincy’s Feather River Bulletin celebrating its 150th anniversary this year. Community newspapers are still and will continue to be a solid marketing solution that can bring you the results you should demand and deserve from your ad investment.
With the economic challenges small businesses continue to face day in and day out, coupled with the growing confusion of where to advertise effectively in this new media world, the last thing you need to worry about is having a truly successful marketing plan and that’s where our team comes in.

The right message, effectively created by an experienced marketing team and delivered to your potential customers by a medium with consistent and proven readership will undoubtedly produce results.

So, if you are feeling overwhelmed with the myriad choices, perhaps not satisfied with your present plan or simply want some insight on how to grow your business, we’d be more than happy to sit down and discuss your specific sales goals to suggest the right campaign tailored to meet your individual budget.

A simple call to any one of us in the advertising department here at the Times — Laura, Erika or Teresa — gives you the expertise of our entire team in both marketing and graphics. It’s really this simple: Our success depends entirely on making you successful. And we are committed to doing just that!

A TIP WORTH SHARING
It’s not always easy to be enthusiastic, especially when it seems like you’re the only one with more work than you think you could possibly handle.

Sometimes life, work, family or activities can drain your energy. However, we can keep our enthusiasm at a high. The following strategies should help keep you motivated:

Be enthusiastic. Many times, we condition ourselves to be negative.

We are afraid of being viewed as being overly enthusiastic or unrealistic. Some believe this will soften the blow of any problems or difficult situations that come along. Yet, by simply being enthusiastic, it eventually becomes real. Others pick up on enthusiasm, become excited themselves, and then give their enthusiasm back. It becomes a beautiful circle of energy.
Don’t criticize, condemn or complain. And don’t put up with people who do. Another person’s negativity affects your own. It becomes a negative, ongoing cycle that is easy to begin, but can be difficult to come out of. Don’t fall for it from the beginning. Consciously decide to generate enthusiasm.