Business Scene for the week of 7/17/18

MILLIONS WORLDWIDE FINDING RELIEF
Licensed Marriage and Family Therapist Susan D. Hawkins, of Transformations Counseling Services, tells us that she is a certified Eye Movement Desensitization and Reprocessing therapist. This proven therapy has been recommended and supported by the Veterans Administration and the World Health Organization for the treatment of trauma. You don’t have to have experienced a significant emotional or physical event to be impacted by trauma. It can manifest itself in many forms and often hides in plain sight.
Issues like depression, addictions, relationship intimacy, overeating, insomnia and chronic pain are just a few of the areas that people throughout the world have been able to heal using this therapy. If you or someone you love has been silently suffering from these or any other emotional issue and you haven’t found a treatment that has worked successfully for your healing, then see her ad in today’s paper for more information on how you can schedule a complimentary free consultation.
This is a great opportunity to make sure you and Hawkins are a good match and discover if EMDR is the tool you need to take back your health, happiness and quality of life. It is easy to do and is available for people of all ages. With the school year just around the corner, if your child is struggling with emotional and academic issues, EMDR may be just what they need to succeed.

ALES FOR TRAILS GARAGE PARTY
Lassen Land Trails & Trust is holding the Ales for Trails Garage Party at The Boardroom on Johnstonville Road from 6 to 9 p.m. Thursday, July 26. The event will feature live music by Rockasaurus and Uptown Brass. So mark your calendar to attend this fundraiser and do your part to support the beauty of the community in which you live and work.

CANCER ADVOCATES SUPPORT GROUP
The Northern California Cancer Advocates are having a support group for any and all persons diagnosed with cancer in the past or who is currently experiencing this medical condition. The meeting is an opportunity to feel supported, cared for, to tell your story or offer friendship and help.
The meeting will take place at 2 p.m. Saturday, July 28 at 705 West St. in Susanville.

SUMMER FUN HAIR AND NAIL CARE
Local stylist Susan McKenzie at Hair Hunters Salon in Uptown Susanville is ready to help you look your best this summer by bringing the latest in industry cut, color and permanent techniques to town. McKenzie trained at the Paul Mitchell School she trained at in Boise, Idaho.
“It’s easy for hair to start looking dried out and damaged due to the extra sun exposure and outdoor activities. Deep conditioning treatments, a custom cut designed to flatter your features and some highlights or a few curls can really make you look your best,” said McKenzie.
Also, she noted, men have a tendency to let their facial hair grow all over the place and a well groomed beard and cut can have you feeling fabulous for those date nights with your special someone.
Linda Hoge at the salon has been helping men and women have soft smooth hands and feet with her state-of-the-art luxurious spa pedicure chair and spa manicures.
“Dried, cracked hands and feet can be unattractive and painful,” Hoges added. “Nail care isn’t just for ladies anymore.” With the Lassen County Fair in town this week, there is still time to book an appointment to get all spruced up from head to toe by calling them at Hair Hunter’s Salon at 257-HAIR.

MARKETING THAT STILL MAKES SENSE
It’s been some time since I’ve mentioned some of the many services our advertising and marketing departments offer here at the Lassen County Times along with our parent company, Feather Publishing Company, that also publishes our sister newspapers in Plumas County. With more than 100 years of combined experience in marketing as well as in advertising layout and design, our team can effectively create solid advertising campaigns that consistently bring proven results for both businesses and professionals.
Print advertising in our newspapers and niche publications here and in neighboring Plumas County has more than survived the test of time, as exemplified by Quincy’s Feather River Bulletin celebrating its 150th anniversary recently.
Community newspapers are still and will continue to be a solid marketing solution that can bring you the results you should demand and deserve from your ad investment.
With the economic challenges small businesses continue to face day in and day out, coupled with the growing confusion of where to advertise effectively in this new media world, the last thing you need to worry about is having a truly successful marketing plan and that’s where our team comes in.
The right message, effectively created by an experienced marketing team and delivered to your potential customers by a medium with consistent and proven readership will undoubtedly produce results.
So, if you are feeling overwhelmed with the myriad choices, perhaps not satisfied with your present plan or simply want some insight on how to grow your business, we’d be more than happy to sit down and discuss your specific sales goals to suggest the right campaign tailored to meet your individual budget.
A simple call to any one of us in the advertising department here at the Times — Laura, Erika or Teresa — gives you the expertise of our entire team in both marketing and graphics. It’s really this simple: Our success depends entirely on making you successful. And we are committed to doing just that!