Business Scene for the week of 11/21/17

THANKSGIVING DAY TURKEY TROT
Lassen Senior Services will be hosting their fifth annual Thanksgiving Day Turkey Trot. This free community event is open to anyone who wants to run, walk or stroll. The 3.1 mile timed trot will start at 8:30 a.m. at the Lassen Superior Courthouse on Riverside Drive. They will be accepting non-perishable and monetary donations for Lassen Senior Services, too.

FUN-FILLED CHRISTMAS IN WESTWOOD
From 1 to 4 p.m. Sunday, Dec. 3 the Westwood Chamber of Commerce is holding a Christmas Bazaar. Vendor space is free; just call the Chamber at 256-2456 to reserve a spot. You can also call that number to enter your float in their festive light parade held at 6 p.m. Friday, Dec. 1.

BLACK FRIDAY/SMALL BUSINESS SATURDAY
This Friday is Black Friday. Some say it is the official beginning of the holiday shopping season. Then on Saturday, it’s Small Business Saturday.
There are lots of small businesses in our communities offering great sales and incentives to shop in their stores this weekend. For instance, at Hodge Podge Lodge you will get a great deal on a fabulous smelling candle on Friday, and savings throughout owner Kelly Smith’s store both days. See their ad in this week’s paper for more details.
At Every Bloomin’ Thing, sip hot cider while you shop, and if you’re one of the first 25 paying customers, you will receive a free gift on both days. Be sure and check out their ad in this week’s paper for all the details.
Milwood Florist and Pet Supply will also be participating with great deals on Saturday. Be sure and check out their festive store on Main Street.
Be sure and shop at home and our locally owned businesses. Remember, these are the folks who give back to lots of organizations within our community.

MAGICAL COUNTRY CHRISTMAS
Dress warm and take the whole family to the annual Magical Country Christmas in Uptown Susanville Saturday, Dec. 2. This yearly event is a fun-filled evening for the whole family. Main Street is closed to traffic and the businesses in the Uptown area stay open late for your shopping convenience. Enjoy the parade, the lighting of the big tree at the Elks Lodge, followed by fireworks, live music, food vendors, live entertainment and much more. It’s truly a magical family evening from 5 to 7 p.m., sponsored by the Lassen County Chamber of Commerce, Historic Uptown Susanville Association and the city of Susanville.

BE A BELL RINGER
Did you know that just two to four hours of your time can support a hungry family this holiday season? The local Susanville Salvation Army Service Center is looking for bell ringers. If you have even a few hours to spare, give them a call at 251-6046 to sign up to help those in need.

CUSTOMER APPRECIATION AND BENEFIT
From 11 a.m. to 3 p.m. Saturday, Dec. 2, PHI Air Medical will be holding a customer appreciation and benefit event for employees Stu and Mary Smith. The event will be held at the Susanville Airport, Hangar 9, on Johnstonville Road in Susanville. This is a family friendly event.
Free food will be available as well as a silent auction to help offset Mary’s medical costs and information about the Med 4-5 helicopter will be shared. For more information on the event, or if you are interested in donating something to the benefit auction, call 251-4908.

THE $100 SHOPPING CHALLENGE
With the holiday season upon us, we’d be remiss if we didn’t challenge our readers once again to set aside $100 to spend locally.
It’s a simple concept that is worth its weight in gold: If each of our newspaper readers — yes, you — spend at least $100 shopping at home this holiday season, that would pump more than a million into Lassen County’s economy, and that’s based on a conservative average of just two readers per newspaper.
This is the seventh year we’ve made this challenge, and we are happy to report that many of you have taken this idea to heart. We know because last year we had several local merchants tell us they heard shoppers mention this campaign as they spent their money in town.
Like we’ve said in the past, the $100 or whatever extra comfortably fits the family budget doesn’t necessarily need to be just items from your favorite stores. It could be gift certificates from one of the umpteen local restaurants, beauty salons, massage therapists, auto detailers, gyms, golf course or other service providers throughout the county.
And, it doesn’t have to be just presents for those on your list. There are literally hundreds of ways to spend an extra $100 in town, from getting your nails done for a special party to a relaxing dinner out or tanking up for a trip to visit family. If it’s something special or not necessarily budgeted, it works.
So, again, this year we challenge you to find the ways that best fit your needs and lifestyle to spend that extra C-note locally. We don’t have to tell you the myriad of benefits to our community by having this additional influx of cash in circulation.