Biz news for Feb. 1, 2011
HCG AVAILABLE AT THE HEALTH NUT
Homeopathic HCG weight loss drops are now available at The Health Nut. Kristin Volberg says many customers have already had great results, with reports of weight loss of more than 30 pounds in just a few weeks. Kristin and her staff will provide you, free of charge, a complete set of instructions including a list of approved foods, shopping list, sample menus and more. The event will be held from 11:30 a.m. to 3:30 p.m. Thursday, Feb. 2 at the Health Nut. Linda Owings will be serving up fresh slices of homemade, gluten-free bread by Namaste Foods so if you're on a gluten-free diet be sure to stop by for a taste and check out their ever-expanding gluten-free department.
Kristin, Keith and the staff are excited about a new immune product by Garden of Life. Rapid Immune Extra Strength lozenges contain the herb andrographis and a probiotic for throat and oral health that seems to stop a cold virus in its tracks. Kristin says it tastes a little bitter like grapefruit, but it's the bitter that makes you better fast!
Biz news for Jan. 25, 2011
Jackie Earnshaw, certified professional dog trainer, co-owner of SitSpot Canine Center, informs us she took three dogs (she had been training) for their American Kennel Club Canine Good Citizen tests, and all passed with flying colors on their first try on each of the 10 steps of the test. A 1 year-old border collie found as a stray last summer, a 5 year-old Yorkshire terrier, and a 6 year-old Pomeranian proved positive, motivational training techniques work! Call SitSpot Canine Center to learn how to train your dog to have better manners.
Biz news for Jan. 18, 2011
NEW CATALOG HAS ARRIVED
Cookie Lee Jewelry consultant Joanne Sturgeon has just returned from Irvine, Calif. where she attended consultant training and previewed the spring/summer line of jewelry.
Joanne says, "It's beautiful and affordable." If you would like to see the new line or host a show or catalog show, you can reach Joanne at 260-2925, or visit her at cookielee.biz/josturgeon.
Biz news for Jan. 11, 2011
Larry and Donna Smith, of Smith Properties, welcome experienced Realtor Frank Beckett to their Susanville office. Frank is very familiar with the Eagle Lake area. Whether you are looking for a summer retreat or an everyday home, give Smith Properties a call.
DOING NAILS AT SUZANNE’S
Nail technician Shannon Whitmer-McBroome moved her location, and is now doing nails at Suzanne’s Ultimate Salon. She is available Tuesday through Saturday for appointments. Shannon specializes in Young Nails Products.
CHECK THE NUMBER
Last week we mentioned the ladies at Hi-Lites Salon have moved to Shear Oasis. Their number is still the same as previously, which is 252-1288 (not a 257 number).
A NEW NAME
Debbie Callegari has recently changed the name of her shop. Formerly known as Adagio Day Spa & Salon is now Adagio Beauty & Wellness. They are still located on First Street in Susanville.
STRIKE AGAINST M.S. TOURNAMENT
Main Street Bowling Alley, in Susanville is having a “Strike Against M.S. Bowling Tournament” at 2 p.m. Saturday, Jan. 22. Proceeds will benefit the National M.S. Society. For more information and pricing contact Miren Zubillaga 310-4167.
BETTER SHOT PHOTOGRAPHY MOVES
Marcia Parker, owner and photographer of A Better Shot Photography, says the rumors are already starting! She is happy to say she is not closing! She is relocating the studio to 60 North Pine Street up behind the movie theatre. The studio will be open and ready to photograph your smiling faces on Saturday Jan. 15. Marcia will be in the studio from 10 a.m. to 5 p.m. Wednesdays, Thursdays and Saturdays, with other days available by appointment. Her phone number remains the same, 308-2105.
NEW BANNERS IN PARKING LOT
Have you been to IGA Susanville Supermarket lately? Owners Rick and Anna Stewart recently had beautiful new banners placed on the light posts in their parking lot. They look great!
WHY CUSTOMERS STOP BUYING
In his book “Repeat Business," author Larry Dennis, Sr. said the Small Business Administration asked salespeople why they felt customers stopped shopping at their stores. Most said they thought their prices were too high. But when the SBA surveyed customers to find out the real reason they changed stores, this is what they found out:
•2 percent died
•3 percent moved away
•9 percent cited prices
•15 percent were dissatisfied with the product, and
•68 percent were treated indifferently by salespeople
Larry summed it up by saying customers today are better educated, more price-conscious and generally expect more service, courtesy and professionalism for their money than ever before.
He went on to add that if you are going to secure repeat business based on service, you must eliminate the word satisfy from your vocabulary. Satisfying customers sounds too much like meeting expectations, which does little to improve a service reputation, he says.
If service is going to be your competitive edge, setting bolder goals is a must. Larry suggests you consider:
• Wowing the customer
• Delighting every customer
• Making customer interactions memorable.
• Ensuring that customers will brag about the service you provide
It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.
Business is like riding a bicycle. Either you keep moving or you fall down.
John David Wright
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